Monthly Google Advertising Reports
Fresheverything will typically email your monthly Google Advertising Report during the first week of each month. Your report will provide data on your Key Phrases performance over the previous month. Your first report will be due just after your first full months Google Advertising with Fresheverything.

What information will I see on my monthly report?
The information contained in your Monthly Report will help you decide if you need to make any changes to your Key Phrases or Business Advert Text. Each Key Phrase will have details regarding the number of Impressions, Clicks and Click Through Rate from the previous month. It will also have details of the average 1st page position the Business Advert appeared when triggered by that particular Key Phrase.

Impressions – the number of times a searcher typed that Key Phrase and your Business Advert was shown.

Click – the number of times a searcher clicked on your Business Advert and was taken to your website to learn more about you.

CTR – Click Through Rate is the ratio between Impressions and Clicks and is shown as a percentage.